The big question for many companies is whether or not they should advertise on Houzz by participating in the Pro Plus or Service Plus programs. These programs come with several benefits. You get more exposure for your profile and photos (but only while you are...
Does your company use Houzz for marketing? If you do then you have probably thought of having a plan. We have created a Houzz Marketing Strategy that you can download here for free. We have worked with many companies related to Houzz marketing. In fact,...
Houzz.com offers a Houzz local marketing solutions - Pro+. With Pro+ you receive enhanced profile placement. This means that your profile is randomly placed in one of the even number results when people are searching your categories on Houzz. Location enters into the mix as when you...
Houzz recently made some changes to the Houzz dashboard which is available to Pro+ (paid) members. We wanted to explain what they changed and what these changes mean to you. Here is what the old Houzz dashboard looked like: Here is the new Houzz dashboard: The Overall Metrics Table in...
People often ask us how to get the most out of Houzz. The answer is simple. Use Houzz efficiently and increase your organic impressions on Houzz. Doing this will help your company generate more impressions and ultimately will generate leads and even sales for your company. But wait, it...
Does your company have a profile on Houzz.com? Consider Developing a Houzz Marketing Strategy Developing a Houzz.com Marketing Strategy from Jim Oborny If you sell your products or services to homeowners or people who are interested in remodeling their home or building a new home then...
Houzz.com has 40 million monthly active users. 90% of these people are homeowners and they are using Houzz.com for their remodeling or new home construction project. That represents 36,000,000 people. And not just ordinary people. These are people who are interested in remodeling or building a new...
JP Innovation, Inc. works with companies and organizations as well as their agencies. JPI helps companies identify and leverage specific marketing opportunities. What are these marketing opportunities? The answer is that it depends on the company, what they do, as well as how they can reach their customers....