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  • Home
  • About
  • What We Do
    • Data & Research
    • SEO Services
      • SEO for Contractors
      • Local SEO for Contractors
    • Contractor SEO
    • SEO for Groups
  • How We Do It
  • Results
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  • Contact us
  • Clients

05 May Better Local Search Rankings

Posted at 15:15h in Digital Marketing, Houzz Marketing
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One of the best marketing strategies that we have deployed for clients over the years has been our local search optimization.  It has allowed our clients to have better local search rankings and drive more high-value traffic to their websites....

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20 Apr Generating More Construction-Related Leads – Organically

Posted at 16:29h in Digital Marketing
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For the majority of construction-related businesses such as builders, architects, kitchen designers, interior designers, etc. the greatest source of new client leads should be coming from your website.  If your website is not your greatest source of leads then you are missing out....

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13 Apr Prioritize Marketing Based on Data

Posted at 18:22h in Digital Marketing, Houzz Marketing
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In my opinion you should be reviewing your marketing efforts and evaluating them based on the quality of the results that you achieve.  By doing so you can then prioritizing your efforts and do more of what yields you positive results and less of what...

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09 Apr An Opportunity for National Furniture Retailers

Posted at 12:47h in Enterprise Marketing, Houzz Marketing
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Which national furniture retailers dominate searches in the "Furniture & Accessories" category on Houzz? We conducted searches in the "Furniture & Accessories" category for the 10 largest cities in the US. ...

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04 Apr How to the Win Best of Houzz Design Award

Posted at 20:31h in Houzz Marketing
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You are most likely aware that Houzz gives out two awards each year to companies on Houzz: Houzz - Best of Service Houzz - Best of Design Some companies, especially design professionals, are often mystified that they do not win the "Design" award....

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24 Mar JPI Launches Proprietary Houzz Organic Marketing Dashboard

Posted at 18:33h in Houzz Marketing
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JPI has just launched its proprietary Houzz Organic Marketing Dashboard. The JPI dashboard is available to all JPI clients who are participating in one of the JPI Houzz Organic Optimization Programs...

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16 Mar Should You be Using Facebook?

Posted at 15:07h in Digital Marketing, Houzz Marketing, Social Media Marketing
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You may have heard about how Facebook is changing the algorithms which affect what information people will now see in their newsfeeds.  This article is not about that.  It did however make me realize that many companies are wasting time and energy....

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08 Feb Free Enterprise Organic Ranking Analysis – Houzz

Posted at 17:31h in Enterprise Marketing, Houzz Marketing
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How do your franchisees' rank for searches on Houzz? This is very important. People search for companies on Houzz and it is vital that your franchisees rank high in their category for every city that matters to them. We are offering some free research and a report for...

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08 Feb Why You Should (or shouldn’t) Advertise on Houzz

Posted at 13:53h in Houzz Marketing
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I have been asked many times "Should we advertise on Houzz?" I wanted to explain my answer to this question to perhaps help some more people. By the way, my answer is always "That depends".  It is not a simple answer.  I do not have an answer...

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07 Feb 5 things to help you generate more sales from Houzz

Posted at 17:33h in Houzz Marketing
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If you have a profile on Houzz there are some things that you can do to improve the marketing results that you are getting from Houzz. Are you generating leads from Houzz? Are you generating sales from Houzz? You should be. Get more client reviews This is important.  Houzz has...

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JP Innovation, Inc.

 JP Innovation Inc.

Phone 224.567.1650

Our Clients
Our clients are companies that want to take advantage of organic exposure online. These companies include many construction-related companies including: pool builders, cabinet dealers, kitchen and bath designers, home builders, landscapers, architects, commercial contractors, interior designers and more.
What We Do
We are an agency that uses data-driven marketing to increase the organic exposure of our clients online. We apply growth-hacking principals to our clients' marketing so that they can benefit from numerous marketing experiments that we have run for various clients. This strategy yields incredible marketing results for our clients.
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