We signed a new client in late 2018. It is a contractor located in Florida. We explained how we use data to improve contractors' marketing results. We explained that we felt that we could get them more leads, higher quality leads, completely organically. We explained that we...
It is every companies' goal to exceed the revenue that they generated in the previous year. One of our clients, a custom home builder, did this in 2019. The amazing thing is that they did this by January 15, 2019. In the first two weeks...
We help contractors generate leads and sales. Contractors, like most businesses, need to generate high quality leads which they can convert to sales. Our approach in helping contractors is based on data. It is also based on targeting "local" searches....
In helping our clients over the years we new that we needed to use a data-driven approach in order to achieve the best results. Our approach has even helped companies make smarter marketing decisions as they are able to base their decisions on real, measurable...
When developing your “Houzz Marketing Strategy” it is important to understand that when it comes to Houzz you are not just marketing on Houzz. Houzz marketing is related to your Search Engine Marketing as well. Houzz marketing is, or at least it should...
Houzz should be a platform for your franchisees or dealers to generate more high-quality leads and sales. Are they happy with the quality or number of leads that they are generating from it? Ask them. ...
Did you know that you can use Local SEO to target customers? These are people who are doing the most important searches related to your business. Don't rely on ads to target these searches when we can help you do this organically!...
Houzz.com is a great platform for people who are looking to remodel their existing home or to build a new home. It has great features for collaboration, once you have a new client, and you should be using it to generate very high-quality leads. Houzz...
I noticed something yesterday and thought that I should make everyone aware of this. For a couple of very good reasons you should not let your Houzz profile be inactive. The results are catastrophic (in my opinion)....
Google Analytics is changing its data retention policy on May 25, 2018. Before May 25, 2018 you need to select what data retention dates will apply to your data. You can choose 14 months, 26 months, 38 months, 50 months, or Do Not automatically expire data....